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Websites & Ordering · Restaurants

A restaurant website with your own ordering app.

Customers order from you instead of a marketplace, so the commission and the customer stay with you. It is a web app that installs to the home screen, it runs on your own card processing, and menu changes are part of the monthly.

Or call and talk it through: (305) 215-6132
The price

What the package costs.

Restaurant website + high-volume ordering app

Up front

$2,000 once

Designed and built for your business, one time.

Restaurant website + high-volume ordering app

Every month

$149 /mo
  • Restaurant website
  • Web-based ordering app (installs to home screen)
  • Full menu with modifiers
  • Runs on your own processing
  • Menu changes included

One build price, one monthly, and no per-order commission. Card processing is separate and is charged by your processor. The pricing page shows how this sits alongside everything else.

What it is

A website and an ordering system.

Two things, sold as one package: a restaurant website, and your own online ordering system sitting inside it. A customer finds you, looks at the menu, orders, pays, and picks up or has it delivered — without a marketplace standing in the middle taking a cut of the ticket and keeping the customer's details.

The ordering side is a web app. That means it runs in the browser and installs to the home screen like an app, with an icon, so a regular orders in two taps. It is not a native app and I will not tell you it is: there is no app store listing, no download, and no separate build for two platforms — which is exactly why it is affordable and why it updates the moment your menu changes.

It runs on your own card processing, so the money moves from the customer to you, and the customer list is yours. That last part is the one restaurants underrate. On a marketplace, the person who ordered from you every Friday for a year is the marketplace's customer, not yours, and reaching them again costs you another commission.

The commission problem

What a marketplace order actually costs you.

Marketplaces charge 15% to 30% of each order, depending on the plan tier. All-in costs often land nearer 30% to 40% once promotions and the lower tiers' visibility penalties are counted, and the customer stays theirs, not yours.

That is not an argument for switching them off. For a lot of kitchens the marketplaces genuinely bring in new customers, and dropping them overnight is a bad idea. The argument is for having somewhere to send the orders that are already yours — the regulars, the people who found you on Google, the ones who walked in last week — instead of paying a commission to a middleman on a customer you already had.

The arithmetic is the whole pitch, and it is arithmetic you can do yourself in about ten seconds.

The arithmetic

Run your own numbers.

If you doAt aCommission at 15% – 30%
100 delivery orders a month$30 average ticket$450 – $900
200 delivery orders a month$30 average ticket$900 – $1,800
400 delivery orders a month$35 average ticket$2,100 – $4,200
Your own ordering app$149 / mo

Illustration only, using the order counts and ticket sizes shown — put your own numbers in and the shape does not change. Commission range as published by the marketplaces themselves; all-in cost is often higher once promotions and the lower tiers are counted. Card processing on your own orders is separate and is charged by your processor, not by me.

What is included

Everything in the package.

How it runs

From menu to live.

1. Fifteen minutes

Your menu, your service model, and whether ordering is actually your bottleneck. Sometimes it is not.

2. The menu goes in

Items, modifiers, options and prices, written out properly. This is the part that takes the time and I do it, not you.

3. You test it like a customer

You order from your own restaurant, on a phone, and we fix whatever is annoying.

4. It goes live

The site launches, the ordering link goes on your Google profile and your social accounts, and the home-screen install starts making regulars into repeat orders.

Before you buy the ordering app

If your card processing is expensive, fix that first — it is a free conversation and the saving often covers a good chunk of the monthly. Start with the processing page or bring a statement to the Growth Audit.

Questions

Frequently asked

How much does a restaurant online ordering system cost?

Mine is $2,000 up front, then $149/mo for the website and the ordering system together. The monthly covers hosting, security and menu changes. Card processing on the orders is separate and is charged by your processor at your own rate.

Is this an app my customers download from the app store?

No, and anybody telling you they will build you one at this price is telling you something else. It is a web app: it opens in the browser and installs to the home screen with an icon, so it behaves like an app without the two native builds and the store review that make native apps expensive.

Do I have to stop using the delivery apps?

No. Most restaurants should keep them for what they are good at, which is reaching people who have never heard of you. The point of your own ordering is to stop paying a commission on the customers who already know you and would order direct if you gave them a way to.

What commission do you take per order?

None. This is a build price and a monthly price, and it does not change with how many orders you take. Your card processing costs whatever your processor charges you, which is a separate bill and one I am happy to look at.

Who handles delivery?

You do, the way you do now — your own driver, or a delivery service you already use. This replaces the ordering and the commission, not the driving.

How do menu changes work?

You email me and I make the change. It is in the monthly, so there is no per-edit invoice and no back-office system for you to learn.

What if I only want the website?

Then buy the website on its own at the standard web design price. Plenty of restaurants start there and add ordering later once the site is bringing people in.

Is there a contract?

Not on this. Growth, marketing and website services — including the website care plan — are month-to-month with no long-term commitment, and you can prepay annually for up to two months free. Payment processing is a separate thing: it is a merchant account and it has its own terms, which I go over with you personally on the free review so everything is clear before you decide.

Can I cancel?

Yes, any month. There is no cancellation fee and no notice period to argue about on the month-to-month services — I would rather earn the next month than hold you to a term you regret. If you cancel a website plan the domain is yours, registered in your name, and you can take the site elsewhere.

Related

Where owners go next

Want to know what this would do for your business?

The Growth Audit is free and takes about two minutes to request. I look at what you have now and tell you straight what would move the needle first -- and what would not.

Prefer to talk now? Call or text (305) 215-6132

Pricing shown is the published Rich The Payment Guy rate for this service and is what you pay; third-party platform costs, where a tool is delivered through one, are included in that monthly. Comparison figures are typical market ranges shown for illustration, not quotes from named providers. Individual results vary.