Home / Websites & Ordering / A shop site that answers the three questions before the phone rings.
Websites & Ordering · Auto repairSomebody is standing next to a car making a noise, holding a phone. They want three things from your website: whether you work on their car, roughly what this is going to cost, and where they can leave it. A shop site that answers those gets the call. One that opens with a stock wrench does not.
Or call and talk it through: (305) 215-6132Designed and built for your business, one time.
The same published price wherever you are and whatever you do. It can be bought on its own or folded into a monthly plan on the pricing page.
Most shop sites open with a photograph of a wrench and a line about quality service since 1994. Nobody reads it. The person on the other end has a specific car, a specific noise and a specific amount of patience, and is choosing between you and the next result.
So answer coverage first. European, diesel, hybrid, fleet, older carbureted work — whatever you take and whatever you turn away belongs in writing, because shops lose calls in both directions. Then answer money. You cannot quote a transmission over the internet, but you can publish what a diagnostic covers and what your common services run. Saying nothing reads as expensive.
People do not distrust mechanics because of design. They distrust them because they cannot verify anything. Every shop holds proof it never publishes: the certifications the technicians actually carry, how long the doors have been open, the warranty you already honor.
Write those exactly as they are. If two techs are certified and one is not, the site says two. If the warranty runs a set number of months or miles, print the number instead of saying you stand behind your work. Checkable is the point.
On a phone, a form asks somebody to type their name, their email and a description of a noise they cannot describe, then wait. A number asks them to press it once. When the first conversation is diagnostic, the call is the only useful version of the lead.
So the number sits in the header and in a bar that follows the page down on mobile, as a real link rather than a picture. The form stays for the person at work who cannot talk. If calls get missed anyway, the fix is something that texts the caller back.
Twenty minutes with a notepad: what you work on, what you refuse, and the vehicles you want more of.
The ten you quote every week. Where a job cannot be quoted, we say what drives the number instead of leaving it blank.
Bays, lifts, the board, the waiting area, the techs. A working shop photographs better than anything I could buy.
Certification cards, warranty wording, fleet approvals, years open. It goes up as written.
$1,000+/mo once the build is amortized
The usual shape: a project fee up front, then a retainer that covers the site and the search work together.
$750 up front, then $99/mo
One published price, one invoice, and the work is done for you.
Figures are typical market ranges shown for illustration, not quotes from named providers. Many vendors price by seat, contact or location and keep pricing behind a sales call.
The vehicles you work on and the ones you do not, services listed individually with pricing, what a diagnostic covers, how drop-off works, your certifications and warranty in exact words, and a number that dials in one tap.
Something, yes. Nobody expects a fixed quote on a transmission, but a shop that publishes nothing reads as the expensive one. Where you have no figure of your own, the page can show a typical range rather than invent one.
Rarely, in this trade. The first conversation is a set of questions about a noise, and that is faster by voice. Keep the form for the person who cannot talk right now.
That is the first job, because stock photography is what makes every shop site look like every other one. A phone in daylight covers most of it, and an on-site filming day is priced separately.
Referrals still check you. Somebody is handed your name, types it into a phone and decides whether to call. I will not promise you a number of calls, but that lookup happens either way.
Not on this. Growth, marketing and website services — including the website care plan — are month-to-month with no long-term commitment, and you can prepay annually for up to two months free. Payment processing is a separate thing: it is a merchant account and it has its own terms, which I go over with you personally on the free review so everything is clear before you decide.
Yes, any month. There is no cancellation fee and no notice period to argue about on the month-to-month services — I would rather earn the next month than hold you to a term you regret. If you cancel a website plan the domain is yours, registered in your name, and you can take the site elsewhere.
The rest of the stack: terminals, fleet accounts, reviews and the phone.
Read moreFor the calls that come in while both techs are under a car.
Read moreThe build itself — what is in it, what the monthly covers, and who owns it.
Read moreThe Growth Audit is free and takes about two minutes to request. I look at what you have now and tell you straight what would move the needle first -- and what would not.
Prefer to talk now? Call or text (305) 215-6132Pricing shown is the published Rich The Payment Guy rate for this service and is what you pay; third-party platform costs, where a tool is delivered through one, are included in that monthly. Comparison figures are typical market ranges shown for illustration, not quotes from named providers. Individual results vary.