Home / Websites & Ordering / A practice site that answers the new patient before they call.
Websites & Ordering · Medical & dentalA new patient has a list of questions and none of them are about your mission statement. Do you take my insurance. Am I filling in forms in the waiting room or at home. Where do I park. What actually happens at the first visit. A practice site that answers those four is doing the job.
Or call and talk it through: (305) 215-6132Designed and built for your business, one time.
The same published price wherever you are and whatever you do. It can be bought on its own or folded into a monthly plan on the pricing page.
Insurance first, because it is the one that ends the visit. Write out the plans you are in network with, by name, and say plainly what happens for somebody whose plan is not listed. The alternative is a page saying you accept most major insurance, which puts the reader on the phone asking what the site could have answered.
The other three are logistics, and logistics is what gets skipped. Paperwork should be reachable before the visit. Parking should say where, whether it is validated, which entrance and which floor. And the first visit should be described as a sequence, because many nervous patients are not price-shopping — they are trying to find out how bad it will be.
The audience skews older, more anxious and more likely to be on a phone in a parking garage. So the boring things matter more here: type big enough to read without pinching, contrast that survives daylight, buttons a thumb can hit, and a page that does not shuffle while it loads.
Accessibility is worth attention for the same reason. Real alternative text, headings in order, form labels attached to their fields, everything reachable from a keyboard. I build that way because a practice's patients include people who need it, not to earn a badge. I do not sell a certification for it.
This is a public marketing website. It is not a patient portal, not a records system, and it does not connect to your practice management software. Those are vendors the practice already licenses. The site links out to them, clearly labeled, so a patient knows when they are leaving.
The same boundary shapes the forms. An appointment request asks for a name, a phone number, a preferred time and which provider, and nothing clinical. If somebody wants to describe a symptom, the page tells them to call. A request only needs enough to ring the person back.
Whatever the front desk actually works from. If nobody can produce a current one, this is where a practice finds out.
Door to check-out desk. I write it the way you say it, and it becomes the page that stops the same call arriving daily.
Names, qualifications, where they trained, years in practice. What you hold goes up, and nothing else does.
Portal, scheduling, records, payments. The site hands off to them rather than replacing them.
$1,000+/mo once the build is amortized
The usual shape: a project fee up front, then a retainer that covers the site and the search work together.
$750 up front, then $99/mo
One published price, one invoice, and the work is done for you.
Figures are typical market ranges shown for illustration, not quotes from named providers. Many vendors price by seat, contact or location and keep pricing behind a sales call.
The plans you are in network with by name, forms reachable in advance, parking and entrance detail, a plain description of the first visit, each provider with the credentials they hold, hours, and a simple appointment request.
No. Portals, records and anything clinical stay with the systems the practice already licenses. The website links to them and is clear the patient is leaving.
Publish what is genuinely fixed and does not depend on coverage — an exam, a hygiene visit, whitening. For the rest, say the number depends on the plan and describe how the office works it out.
Usually it can hand off to it. If your scheduler offers a link or an embed, the site uses it and the request form becomes the fallback. If it offers neither, the site does not pretend to have live availability.
It is built to be readable and operable: alternative text, headings in order, labeled fields, keyboard navigation, and type and contrast that work for older eyes on a phone. That is engineering, not a certificate.
Not on this. Growth, marketing and website services — including the website care plan — are month-to-month with no long-term commitment, and you can prepay annually for up to two months free. Payment processing is a separate thing: it is a merchant account and it has its own terms, which I go over with you personally on the free review so everything is clear before you decide.
Yes, any month. There is no cancellation fee and no notice period to argue about on the month-to-month services — I would rather earn the next month than hold you to a term you regret. If you cancel a website plan the domain is yours, registered in your name, and you can take the site elsewhere.
The rest of it: patient payments, plans, reviews and the front desk.
Read moreFor the calls that land while the front desk is with a patient.
Read moreFor a practice that already has a site and needs somebody keeping it current.
Read moreThe Growth Audit is free and takes about two minutes to request. I look at what you have now and tell you straight what would move the needle first -- and what would not.
Prefer to talk now? Call or text (305) 215-6132Pricing shown is the published Rich The Payment Guy rate for this service and is what you pay; third-party platform costs, where a tool is delivered through one, are included in that monthly. Comparison figures are typical market ranges shown for illustration, not quotes from named providers. Individual results vary.